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Opinion Based on Fact: Short-Form DRTV is the Red Hot Entrance to a Sizzling Retail Market

This article may be a guest opinion, but the fact remains that short-form DRTV spending continues to gain momentum; responsible for a large portion of direct response retail success in a floundering economy. Read more

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True Top Producer: Concepts TV!

From The SciMark Report:

“True Top Producer: Concepts TV!

Concepts quietly dominated the field with SEVEN legitimate roll-outs during the first half of this year. Concepts has always been consistent, having at least one or two roll-outs every year for the better part of three decades. And now, these lovely ladies (and, um, guys too) can also take credit for having the most roll-outs of any producer. Congratulations to them!” Read more