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As seen in the Daily Record, Pinand-Dumpert Speaks at 2014 International Home & Housewares Show

Pinand-Dumpert speaks at Home and Housewares Show

BOONTON: Kristy Pinand-Dumpert, vice president of sales and marketing for Boonton-based Concepts TV, gave a presentation at the 2014 International Home and Housewares Show where over 60,000 industry professionals gathered.

Entitled, “DRTV’s Dirty Dozen: Top TV Tips for Successful Products,” Pinand-Dumpert gave away the secret tips and tricks of running a successful direct response campaign in Chicago’s state-of-the-art McCormick Place Exposition Center.

“There’s a natural marriage between DRTV and the housewares industry, since ultimate sales are covered at point of purchase in retail,” said Pinand-Dumpert. “Concepts TV is one of the leaders in Housewares and Housewares is the biggest category in DR, so it was such an honor speaking at this year’s show. I was very excited to be a part of it.”

The International Home and Housewares Show took place in March. The annual event features 2,100 exhibitors from 34 countries.

To see full article, please visit http://www.dailyrecord.com/apps/pbcs.dll/article?AID=2014304160022