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As Seen On TV Products Thriving During Downturn

  New Jersey mother holds the key to DRTV blockbusters BOONTON, NJ, As unemployment numbers hit their highest levels in decades and recessionary news dominates headlines, direct response television (DRTV) advertising of personal products…

Post Production Insight

            by James Nolan, Vice President and Senior Editor, Concepts TV Productions One of the challenges we often face with half hour shows is picking the best moments from interviews. Off-the-cuff insights…

Childcare In The Workplace

by Collette Liantonio, President, Concepts TV Productions I am a 58 year old female entrepreneur, who has raised three children while starting and running a now 25 year old business. Many consider me a feminist. since 10 of my 12 full-time…
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Response Magazine: “Hooked On English Show Shot In Mexico”

By Thomas Haire MEXICO CITY, When Mark Mashaw, vice president of marketing at Baltimore-based Hooked on Phonics Inc./Smarterville, saw the success of the company's flagship product in non-English speaking nations, he first considered the…
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Response Magazine: Major Brands Have Learned To Love Long-Form

President of Concepts TV Collette Liantonio was quoted in the July 2007 issue of Response Magazine about the advantages and cost effectiveness of using Virtual Sets. Tapping Technology By Bridget McCrea When Collette Liantonio wants to produce…

Where I Work

by Collette Liantonio, President, Concepts TV Productions In a unique turn of the century 2 family Victorian home in quaint Boonton, a high tech TV production company (upstairs) shares their production offices with the owner's elderly parents…
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Start Ups – Electronic Retailer

Download Electronic Retailer PDF Inventions & Us BY CARRIE M. HARPER So, where do you go to find the next great American inventor? A good place to start is Pittsburgh, Pa. That's right, Pittsburgh. The Invention & New Product Exposition…
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Daily Record: Production Company In Boonton Shoots Infomercials Around Globe

DOSSIER: Collette Liantonio, President, Concepts TV Productions, Boonton On the tube: Unless you haven't watched TV in 20 years, chances are you've seen an infomercial produced by Mountain Lakes resident Collette Liantonio, president of Concepts…