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10 Reasons why you need Medical Animation – Part 1

10 Reasons Why You Need Medical Animation Many businesses today know that videos and animation are an important part of marketing, as well as a great way to give information to consumers and clients. The medical industry is no different, having…
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The Best Use of 10 Seconds: Extra Short Video Marketing Tips

The Best Use of 10 Seconds: Extra-Short Video Marketing Tips Full-length commercials are a proven effective marketing strategy, but what about extra-short videos that only last 10 seconds (or less)? As it turns out, these are just as effective…
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The Future of Virtual Reality

First it was social media, then it was live video, and now virtual reality and augmented reality are the wave of the future for online video. With the usage of online video rising at a rapid rate, video creators are looking to stand out from…
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Top 10 Tips for Believable Medical Video Testimonials

We are living in the era of video marketing with videos already representing 74 percent of all Internet traffic. Pharmaceutical companies have long been using video testimonials to create awareness, but it is even more important today to use…
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Health Technology Takeover

The doctor will see you now…on your computer. Technology is not only assisting healthcare professionals, but it’s now helping patients around the world. While doctor’s office visits take up time and money, technology is now making it possible…

How to Boost Your SEO With Video Marketing

As a marketer working in the medical or pharmaceutical industry, SEO is imperative for bringing traffic to your website, but did you know that video can play a key role in your SEO strategy? A recent report by CISCO revealed that video traffic…
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Lights, Camera, Engagement – How Online Video is Changing Healthcare

Action, action! Read all about it! 2017 is the year of video marketing and the year has kicked off in full force. With more than 60% of marketers and small business owners increasing investment in video marketing this year, video is proving…
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Marketing to Millennials

While Millennials used to be known as the lazy generation, they now have the largest buying power of any generation. This change in buying power creates a demand for new marketing strategies. Millennials are consuming more and more video content…
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The Best Video Marketing Trends for 2017

Our social stories of 2016 have come and gone and we’re full “stream” ahead into 2017. While social media trends seem to be shifting by the minute, there is one category that has firmly planted itself across all of our platforms and that’s…
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DRTV Zombie Dance 2016 produced by Concepts TV

The Electronic Retailing Association’s 2016 D2C Convention featured The Moxie Awards Gala, akin to Oscar Night for the Direct Response/Infomercial world. Luminaries from Direct Response Marketing attended and received awards for the most…