Liantonio to Recieve Lifetime Achievement Award in Electronic Retailer
The Electronic Retailing Association (ERA) announced that it will honor Collette Liantonio, president of Boonton, N.J.-based Concepts TV Productions, with its 2014 ERA Lifetime Achievement Award. Liantonio will accept the award during a special presentation to be held during the Moxie Awards Gala, Thursday, Sept. 18, 2014, at the Wynn Las Vegas.
The Lifetime Achievement Award goes to a member of the association whose work is acknowledged by colleagues and the public as having a visible impact on the industry. Past honorees include Jeffrey Knowles, Kevin Harrington, Katie Williams, Billy Mays, Earl Greenburg, Rob Woodrooffe, Tim Hawthorne, Greg Renker, Joe Segal, Suzanne Somers, Mike Levey, and Ron Popeil.
‚“Collette Liantonio is an innovator in every sense of the word,” says ERA president and CEO Julie Coons. ‚“She has not only helped to elevate direct response marketing through her creative contributions, but as a highly successful entrepreneur and thought leader, she has helped pave the way for women to grow and prosper in this industry. We are proud to name Collette as this year’s Lifetime Achievement Award recipient.”
A Brooklyn native, Liantonio earned a B.A. in English from Fordham University and an M.A. in Directing from New York University. Since launching Concepts TV Productions in 1983, many of her DR spots and infomercials have become legends, pitching products such as Ambervision Sunglasses, Pajama Jeans, the Contour Pillow, and the George Foreman Grill. Concepts TV ads have won more than 150 awards, and have featured celebrities such as Montel Williams, Joe Namath, Wayne Gretsky, Arnold Palmer, and Fabio. (For more information on Concepts TV’s first 30 years of pioneering DR work, see ‚“Concept to Completion,” Electronic Retailer, April 2014.)
Liantonio was recently named among 25 Most Influential People in DRTV, and one of the Top 150 Leading Women Entrepreneurs by New Jersey Monthly. She serves on the Editorial Advisory Committee (EAC) of Electronic Retailer, and has served twice on the ERA’s Board of Directors. She is also a member of the Women Presidents’ Organization (WPO), the Woman’s Business Enterprise National Council (WBENC), and the Women-Owned Business Enterprise for New York City (WBE).
‚“I am honored and humbled to be this year’s recipient of the Lifetime Achievement Award,” Liantonio says. ‚“It has been a great privilege to be a part of the DRTV revolution, and to work with so many talented clients and vendors whom I now view as family. I am proud of our history and excited for our future.”
- See more at: http://www.electronicretailermag.com/2014/08/live-in-las-vegas/#sthash.c4T4OC14.dpuf
Liantonio to Recieve Lifetime Achievement Award
The Electronic Retailing Association (ERA) announced that it will honor Collette Liantonio, president of Boonton, N.J.-based Concepts TV Productions, with its 2014 ERA Lifetime Achievement Award. Liantonio will accept the award during a special presentation to be held during the Moxie Awards Gala, Thursday, Sept. 18, 2014, at the Wynn Las Vegas.
The Lifetime Achievement Award goes to a member of the association whose work is acknowledged by colleagues and the public as having a visible impact on the industry. Past honorees include Jeffrey Knowles, Kevin Harrington, Katie Williams, Billy Mays, Earl Greenburg, Rob Woodrooffe, Tim Hawthorne, Greg Renker, Joe Segal, Suzanne Somers, Mike Levey, and Ron Popeil.
‚“Collette Liantonio is an innovator in every sense of the word,” says ERA president and CEO Julie Coons. ‚“She has not only helped to elevate direct response marketing through her creative contributions, but as a highly successful entrepreneur and thought leader, she has helped pave the way for women to grow and prosper in this industry. We are proud to name Collette as this year’s Lifetime Achievement Award recipient.”
A Brooklyn native, Liantonio earned a B.A. in English from Fordham University and an M.A. in Directing from New York University. Since launching Concepts TV Productions in 1983, many of her DR spots and infomercials have become legends, pitching products such as Ambervision Sunglasses, Pajama Jeans, the Contour Pillow, and the George Foreman Grill. Concepts TV ads have won more than 150 awards, and have featured celebrities such as Montel Williams, Joe Namath, Wayne Gretsky, Arnold Palmer, and Fabio. (For more information on Concepts TV’s first 30 years of pioneering DR work, see ‚“Concept to Completion,” Electronic Retailer, April 2014.)
Liantonio was recently named among 25 Most Influential People in DRTV, and one of the Top 150 Leading Women Entrepreneurs by New Jersey Monthly. She serves on the Editorial Advisory Committee (EAC) of Electronic Retailer, and has served twice on the ERA’s Board of Directors. She is also a member of the Women Presidents’ Organization (WPO), the Woman’s Business Enterprise National Council (WBENC), and the Women-Owned Business Enterprise for New York City (WBE).
‚“I am honored and humbled to be this year’s recipient of the Lifetime Achievement Award,” Liantonio says. ‚“It has been a great privilege to be a part of the DRTV revolution, and to work with so many talented clients and vendors whom I now view as family. I am proud of our history and excited for our future.”
- See more at: http://www.electronicretailermag.com/2014/08/live-in-las-vegas/#sthash.c4T4OC14.dpuf
